Q5 is proud to sponsor Press Gazette’s latest Future of Media, Explained podcast, hosted by Dominic Ponsford. The episode explores the media industry’s accelerating shift towards online video, featuring insights from Goalhanger co-founder Jack Davenport and Q5 Media Lead Connie Krarup on what it means for publishers, audiences, and the future of storytelling.
Reading time: 2 minutes
Whatever medium publishers started out on, many are now racing towards YouTube and other online video platforms as the fastest-growing source of both audience and revenue.
In this episode, Press Gazette editor Dominic Ponsford is joined by Jack Davenport, co-founder of Goalhanger, producers of The Rest Is History and The Rest Is Politics, alongside Connie Krarup, Media Lead at Q5. Together, they unpack how the media landscape is evolving, why video now dominates, and what it takes to thrive in this new era.
Jack shares how Goalhanger increasingly sees itself as a video production company rather than an audio producer, and why the term “podcast” is being redefined. He also discusses Goalhanger’s commercial model and offers valuable insights for publishers navigating the video-first future.
This episode was recorded and produced by Press Gazette and proudly sponsored by Q5.
